Free download and read ebooks online Brand Hollywood - Selling Entertainment In A Global Media Age by Paul Grainge full book PDF ePUB Audiobook. Download a free ebooks and kindle audiobook Brand Hollywood - Selling Entertainment In A Global Media Age with ISBN id 9780415354059 full page with book summary. Paul Grainge book PDF ePUB of Brand Hollywood - Selling Entertainment In A Global Media Age published by Taylor & Francis US in 2008. Brand Hollywood released with category Business & Economics with total 212 pages.
📖 Brand Hollywood - Selling Entertainment In A Global Media Age by Paul Grainge free pdf book
Branding has become central to the modern blockbuster economy. In a wide-ranging analysis focusing on companies such as Disney, Dolby, Paramount, New Line and, in particular, Warner Bros., 'Brand Hollywood' provides a sustained examination of the will-to-brand in the contemporary movie business.
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“The planet is fine. The people are fucked.” ― George Carlin
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